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Get GRA approval to advertise gambling

Gambling Regulatory Authority · sources read 4 Oct 2026

You may not run any gambling advert, in any medium, without GRA approval. Apply on Form 1 at least 7 days before the campaign starts, with the KSh 50,000 application fee and the full text and script or artwork of the advert.

Fee
KSh 50,000Application fee
Deadline
Apply at least 7 days before the advert's start date.
Where
Gambling Regulatory Authority, ACK Gardens Annex, Bishop Road, 1st Ngong Avenue, Nairobi (Mon to Fri, 8am to 5pm)
Go to GRA

What you need

  • Form 1 (Application for an Advertisement Approval), filled and signed
  • The full text of the advert
  • The script or artwork of the advert

Steps

  1. Fill in Form 1: your details and GRA licence number, the gambling activity, and the campaign content, mode, duration, target audience and counties.
  2. Submit it to GRA with the fee, the full text and the script or artwork, at least 7 days before the advert is due to start.
  3. GRA reviews it and approves in writing, approves with conditions, or rejects it with written reasons.
  4. Once approved, send the advert in electronic form to the Kenya Film Classification Board for classification before it is shown anywhere.

Watch out

  • On top of the application fee, the approval fee is 6% of your advertising budget.
  • Publishing an unapproved gambling advert is an offence: a fine of up to KSh 1 million, up to 6 months in jail, or both.
  • Keep copies of every advert and its approval for at least three years.

Who can apply

  • Anyone who wants to advertise a gambling activity. The form asks for your GRA licence number and the type of licence you hold.
Official sources (2)
  1. The Gambling Control (Advertising) Regulations, 2026 (L.N. 114) gra.go.ke · read 4 Oct 2026
  2. Online Services (site footer contact details) gra.go.ke · read 4 Oct 2026

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